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Why do blondes need a toner?Add a blog post

Bleached but brassy? 💁‍♀️✨ A toner is the secret sauce every bleach client needs to turn those unwanted warm tones into the cool, custom shade you crave!

If you've ever lightened your hair, you know that the journey to the perfect blonde, silver, or pastel shade doesn’t end with bleaching. In fact, one of the most important steps after bleaching is applying a toner. Here’s why every bleach client needs toner to achieve that picture-perfect finish.

When your hair is bleached, the process strips away your natural pigments to lift the color and make your hair lighter. While this is necessary to achieve those bright, bold colors, it also leaves your hair with underlying pigments that often appear brassy, yellow, or even orange. This is because bleaching alone can’t create the soft, cool tones most clients desire—enter toner.

Toner is a semi-permanent product that adjusts the shade of your hair after bleaching. It neutralizes unwanted warm tones and refines the color, giving you that salon-perfect shade. Whether you want a cool platinum blonde, an ashy brunette, or a soft pastel hue, toner is the magic that makes it happen.

Toners typically last 2-6 weeks, depending on how often you wash your hair and the type of products you use. To make your toner last longer, opt for sulfate-free shampoos and color-safe products to minimize fading. And remember, regular touch-ups may be necessary to keep your shade fresh and vibrant.

In short, toner is the game-changer for every bleach client. It perfects your color, neutralizes unwanted brassiness, and adds that extra shine and depth we all love. Skipping toner means missing out on the flawless, custom look that makes your color pop! 💫✨