You might be asking yourself, do I really need to do a hair mask once a week? The answer is YES. 👇🏻

Hair masks do what conditioners can’t.

Much like a face mask, a hair mask goes a little bit deeper to handle what your everyday products might not be able to. A hair mask has a higher concentration of nutrients and is meant to penetrate the cortex and repair the hair from deeper within.

They’re full of problem-solving ingredients

Hair masks are packed with higher concentrations of active ingredients that deeply moisturize, hydrate and strengthen. What one you might need depends on what you are trying to accomplish. If your hair is lacking shine, seems brittle and is not holding style, you’re more than likely lacking hydration. Are you frequently heat styling or chemically treating (that includes color!) your hair? Your hair might need some protein. Ask your stylist for the best recommendation based on your current hair needs!

Hair masks are easy to use.

First things first: Always follow the instructions that come with your mask. But generally speaking, you only need to use a mask once a week or so to see results!

Hair masks make you happy ☀️

Well, thats not a proven fact, however, we’ve certainly found it to be true. Anything you can do to improve the overall conditioner of the hair—masking being of the things that enhances that—at the end of the day, it will make you feel better! 🫶🏻